In this episode, I’ll share Part One of a two-part conversation I had with Jenna Lange, CEO and Founder of Lange International, a boutique consulting firm that helps individuals with their high stakes business communication challenges. Regarded as one of the leaders in the field, Jenna works with senior leaders at companies such as Microsoft, Meta, Google, and The North Face, among others, as well as start-ups and niche companies, helping executives craft their stories and hone investor pitches.

I begin our conversation by asking Jenna to explain why effective communication is critical to building relationships with customers and audiences – I think you’ll find her response to that and other questions both actionable and enlightening,